As the sole designer on the Rockstar Energy Drink Press Play campaign at Truant London, I had the incredible opportunity to take charge of the creative direction for a unique music event. Held at a secret venue, the event was promoted by renowned artists like MistaJam, RAYE, and Tom Cullen, who built excitement and anticipation through their social media platforms using my designs.

I was responsible for the event’s branding, from designing digital content for social media and email campaigns to creating immersive projected visuals for the front of the building and dynamic typographic led artwork for the venue interior. This multi-channel campaign brought together digital, print, and out-of-home elements to deliver a cohesive and electrifying experience, perfectly reflecting the bold and energetic Rockstar brand.